Enterprise Marketing ManagementCross-channel campaign management.

 
  • IBM
  • Enterprise Marketing Management
 

Enterprise Applications

Oracle E-Business Suite People Soft ERP Shared Services ASM SAP SIEBEL Microsoft Dynamics IBM Mobile Applications

Customer Speak

  • Majoris offers business consulting-led, integrated portfolio of IT services and solutions delivered through its unique delivery model which is recognized as the benchmark of excellence in software development.

    John Mathew
    Founder | Director
  • Majoris offers business consulting-led, integrated portfolio of IT services and solutions delivered through its unique delivery model which is recognized as the benchmark of excellence in software development.

    Vikram Mathew
    CEO |
  • Majoris offers business consulting-led, integrated portfolio of IT services and solutions delivered through its unique delivery model which is recognized as the benchmark of excellence in software development.

    John Mathew
    HR |

Enterprise Marketing Management

As the age old management wisdom goes ‘Jo dikhta hai woh bikta hai’, entails the importance of Marketing as a function. The marketing function diligently works towards harboring visibility for the products and services of the organization and thus fuel sales. As a function, marketing has many layers and each of them have to be nicely tied to each other, this is where a need for an apt technology surfaces.

Enterprise Marketing Management is a software application for end-to-end management of marketing operations. The software helps in improving the efficiency and effectiveness of marketing activities by increasing operational efficiency, decreasing costs and waste, and standardizing marketing processes for an accurate and predictable time to market. The application allows corporations to put in place a baseline of their operations that will allow them to begin evolution towards a holistic solution that incorporates customer experience, expectation and brand value associated with Marketing Technologies. It helps you device an effective ‘go to market strategy’ and engage buyers in highly relevant, interactive, dialogues across, digital, social and traditional marketing channels.

Majoris Consultancy with the power of IBM Enterprise Marketing Management solutions can equip your organization’s marketing function with utmost efficiency and effectiveness.

Key Features:

  • Cross-channel campaign management
  • Marketing resource management
  • Digital Marketing Optimization
  • Web Analytics

Key Benefits

  • A single Enterprise Marketing Management suite, instead of varied different solutions ensures better collaboration, efficiency, and visibility across the entire marketing function.
  • Reduced total cost of Ownership.
  • End-to-end enterprise marketing management solutions from the market leader IBM.
  • Can transform all aspects of marketing to engage customers in highly relevant, interactive dialogues across digital, social, mobile and traditional marketing channels.
  • Optimize your digital marketing efforts and turn site, social and mobile visitors into repeat customers and loyal advocates.
  • Use sophisticated analytics to improve relevancy and responsiveness to individual prospects regardless of media or channel.
  • Discover and react in real time to how consumers are interacting with your brand.
  • Improve decision making and optimize marketing performance and productivity.

Enterprise Marketing Management Services from the house of Majoris Consultancy

  • Unica Campaign
  • Unica Customer Insight
  • Unica Detect
  • Unica Distributed Marketing
  • Unica eMessage
  • Unica Interact
  • Unica Leads
  • Unica MailBoxQ
  • Unica Optimize
  • Unica Predictive Insights
  • Unica Marketing Operations
  • Unica Marketing Operations OnDemand
  • Unica NetInsight
  • Coremetrics Adtarget
  • Coremetrics Content Recommendations
  • Coremetrics Intelligent Offer
  • Coremetrics LIVEMail
  • Coremetrics Search Marketing
  • Coremetrics Enterprise Analytics
  • Coremetrics Impression Attribution
  • Coremetrics Lifecycle
  • Coremetrics Multichannel Analytics
  • Coremetrics Social Analytics
  • Coremetrics Web Analytics