Retail AnalyticsDeveloping advanced analytics for retail industry

 
 

Customer Speak

  • Majoris offers business consulting-led, integrated portfolio of IT services and solutions delivered through its unique delivery model which is recognized as the benchmark of excellence in software development.

    John Mathew
    Founder | Director
  • Majoris offers business consulting-led, integrated portfolio of IT services and solutions delivered through its unique delivery model which is recognized as the benchmark of excellence in software development.

    Vikram Mathew
    CEO |
  • Majoris offers business consulting-led, integrated portfolio of IT services and solutions delivered through its unique delivery model which is recognized as the benchmark of excellence in software development.

    John Mathew
    HR |

Analytics

Successful retailers realize that retiling is not just getting individual transaction done and be rest assured of the flow, it’s about creating an experience and capturing the customer life time value by winning her loyalty, as it is a common knowledge that acquiring new customer more expensive that retaining the existing one and that the existing ones buy more than the new ones. Smart retailers have realized that the retailing is much more than just buying and selling stuff and they sit on a huge asset of information; information of customer’s preferences and buying behaviors on which the whole function of marketing is based. Collecting the information is less than half the process, analysing this information completes it. Using the right analytics solution that helps capture data from business transactions, and then transform it into a comprehensive compass for guiding and driving your key business decisions is essential.

We at Majoris realize that information without analytics is just a collection of numbers and it is the power to analyse that make the information an asset. Our analytics solutions in the retailer and CPG space include analytics of customer buying data, loyalty status, frequency of purchase, purchase basket analysis etc. Our solution is based on our domain expertise in this space and the robust RUBIC (Re Usable Business Intelligence Components) framework which shortens the time to market and can be used on any existing BI platform. Our analytics solutions cover all aspects of the information processing like –

  • Web Analytics: To mine data from various social media platforms to understand patterns existing in the piles of data
  • Purchase-basket analysis: To analyse the combination of product purchased;
  • Customer Analytics: To recognize buying patterns and frequencies
  • Pricing and Promotion analytics: To understand popular price points and ROI of discount promotions
  • Inventory management: Analytics enable retailers to asses reorder levels, flow of inventory and product placements
  • Forecasting: To help estimate future trends based on current data to take informed decisions and calculated risks

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